Key Features ICY WHITE with perlite ICY FRESH with EXTRA WHITE POWER Winter blast flavor Water, Sorbitol, Hydrated Silica (abrasive), Sodium Fluoride (active ingredient), Zinc Citrate, Flavor (Winter Blast/Mint), Perlite (for whitening), colorants.Close Up: A leading oral care brand known for its innovative toothpaste products that offer fresh breath and whitening benefits.Apply toothpaste to the bristles. Brush teeth thoroughly for 2 minutes twice a day. Spit and rinse thoroughly after brushing.FLUORIDE WARNING: Do not swallow. Keep out of reach of children. If irritation occurs, discontinue use.